Meeting 3 | Innovations and their real examples (English for Business - Topic 3)

1st Product 

Name of product: BlendJet One, The Original Portable Blender 


Short description: Take the benefits of a blender on the go! We created a small power-machine that lets you make fresh smoothies, shakes or baby food wherever you are. 
Motto: Portable Yet Powerful 

Get to know BlendJet One: 
  • Small but mighty powerful. 
This powerful battery-operated blender can produce 10-12 cups per charge. Simply charge via USB port 1-3 hours before initial use, then add your ingredients and power-on for a tasty smoothie or shake in 90 seconds. 
  • Simple and safe to use. 
Single-button operation makes this portable blender quick and easy to use. Built-in safety features prevent overheating and also ensure that the unit will not operate if components are improperly assembled. 
  • Durable and built to last. 
Made from high-quality BPA free and food grade materials, featuring a durable 6-point 304 stainless steel blender blade and 2000mAh battery powering a 5V motor, this powerful smoothie blender is not a toy. 
  • Goes wherever you go. 
This compact lightweight blender is ideal for tucking into a gym bag, briefcase or purse so you always have a healthy option wherever you are. At 3 x 3 x 9 inches, this cordless travel blender is easy to store when not in use. 

Price: Rp585,000.00 from Rp1,170,000.00 

Color: Mint, Black, Green, Pink, Blush, Lemon, White, Lavender 

Technical specification: 
  • Blender 
BlendJet One’s powerful 5V electrical motor spins it’s 6-point stainless blades at a blazingly fast 22,000 RPM 
  • Battery 
The 2000mAh rechargeable battery makes 8-12 cups per charge. You can recharge via any USB port for 1-3 hours between uses. 
  • Design 
BlendJet’s compact and portable design is made from BPA free food-safe materials. It fits in most standard size cup holders. The built-in strainer can filter out excess pulp. 
  • Safety 
Built-in safety features prevent the motor from overheating and the blades from spinning when the jar isn’t connected to the base. 

2nd Product 

Name of product: JetPack, Ready-to-Blend Smoothies

Flavors: Banana Blueberry, Green Peach Ginger, Mocha Chia

Love making fresh smoothies in your BlendJet, but hate having to prepare the ingredients? Try JetPack, our new ready-to-blend smoothie packs made from real chunks of fruit. 
  • No refrigeration necessary–simply add water and blend! 
  • Easy and convenient to make on-the-go 
  • Ideal to keep at home, at work, in your purse, car, gym bag, or diaper bag 
  • Plant-based and made with real chunks of fruit 
  • No artificial flavors, colors, or sugars 
  • Good source of fiber 
  • Healthy and convenient snack for kids 

3rd Product

Name of product: Stainless-Steel Straw


Do you like drinking with straw? But what kind of straw do you use usually? Plastic straw? It’s time to stop using plastic straw now. According to Isfoundation, plastic straws contain BisphenolA (BPA).
BPA is a harmful chemical found in plastics that mimics the activity of hormones, most commonly estrogen, which can lead to a number of reproductive disorders and other conditions, such as diabetes and heart disease.

If you like to use a straw for your iced tea, hot coffee, or thick blended smoothies, and you want to invest in a set of straws that will last for decades, stainless steel is a great alternative to your traditional plastic straw.

Benefits and Uses of Using Stainless Steel Straws:
  • Environmentally Friendly
Teach your kids the importance of switching to environmentally friendly products, such as metal straws to protect the environment. This will encourage them to reduce the use of plastic made products and recycle.
  • Reusable
Stainless steel straws are reusable and can last for ages if you clean them properly. In addition, stainless steel does not leach chemicals and does not interact with the product you are consuming. On the other hand, plastic straws can only be used once and leech harmful chemicals.
  • Easy to Clean
Rest assured, cleaning a stainless steel straw is as easy as it could be. Most metal straws are dishwasher safe so all you have to do is rinse the straw and toss it inside the dishwasher and you are good to go.
  • Perfectly Safe to Use
Unlike plastic products, stainless steel straws are perfectly safe to use and BPA free. Plastic straws have been known to leech harmful chemicals into the bloodstream.
  • Great Gift
Do you have a friend who is obsessed with fitness and spends most of their time making healthy and refreshing fruit juices? A set of stainless steel straws would be the perfect gift for anyone who is fitness conscious and concerned about the environment.
  • Unique and Elegant
If you like fine cutlery, complete your silverware collection by purchasing a set of stainless steel straws. These straws will elegance to your dining table, making it the center of attraction every time you have guests over.
  • Increased Tensile Strength
Did you know steel straws have enough tensile strength so you could enjoy orange juice directly from an orange? That is right, just push the straw into the fruit and enjoy! Imagine trying that with a plastic straw.
  • Enjoy Your Drink Longer
What’s worse than preparing a cold glass of lemonade on a hot summer day only for it to turn warm before you even enjoyed it? Steel retains the temperature of your drink and prevents it from melting down.
  • Safe for Kids
In terms of durability, stainless steel straws are the best compared to other types of straws. Unlike reusable glass straws, metal straws are not fragile and can easily be used by children. Hence, if you have young children who like to throw things around the table during breakfast, invest in stainless steel straws and you won’t have to worry about breakage again.
  • Great for Travel
Due to its sturdy metal build, stainless steel straws can be carried wherever you go. These straws are ideal for fitness freaks that are always on the road. Just pack the straws with a cleaning brush and you are good to go.
In addition, stainless steel straws are great for people who like drinking fruit juices and smoothies at work. The straws can be packed with you wherever you go without fear of breakage.

SipWell – For Everyday Use
  • At approximately 9-10 inches each (7-8 inches after the bend), the extra-long straws from SipWell are perfect for most 30-ounce tumblers and mojito or collins glasses.
  • They are slim straws, best suited for thin beverages like water, juice, coffee, and tea.
  • The straws are made from 18/8 stainless steel, are rust- and scratch-proof, and can be placed in the dishwasher for easy cleaning.
  • Each pack comes with four drinking straws and a cleaning brush to make sure you’re getting any stuck-on bits off the inner walls before washing.
What We Love:
The size and thin diameter of these straws make them compatible with most tumblers up to 30 ounces, so you don’t have to buy a specific tumbler to use them with. In smaller tumblers, they might be slightly long, but they still get the job done. These are versatile straws, which can be used with a variety of drinking vessels.


Product reference: www.blendjet.com and SipWell

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